Disclaimers

Nothing buried, nothing dressed up.
Just the honest limits, laid out plain.

Last updated August 19, 2026.
This is a plain-language summary,
not exhaustive legal advice.

The copy is professional work,
not a guarantee

The copy I write is experienced, honest work aimed at your offer and your buyers. It is a professional effort, not a promise. A real person writes it and stands behind it. AI only helps me stay organized. Hiring me does not guarantee more sign-ups, sales, revenue, or search rankings. Copy is one part of a bigger picture that also includes your offer, price, traffic, product, market, and timing, most of which sit outside my control.

No earnings or results claims

Nothing on this site is a promise of specific financial results. Where I describe what better copy can do, I mean the general direction good direct-response work tends to move, not a forecast for your business. Your results are your own and depend on how you use the work.

Examples and figures are illustrative

Any before-and-after examples on this site are illustrative, written to show how direct-response copy works. They are not case studies, testimonials, or claims about a specific client's outcome. Statistics come from the third-party sources linked beside them; those figures are theirs, cited here for context.

Not legal, financial, or medical advice

WordsmithDirect writes marketing copy. Nothing I deliver is legal, financial, tax, or medical advice, and it should not be relied on as such. If your copy makes claims that are regulated in your industry, it is your responsibility to confirm those claims are accurate and compliant before you publish them.

External links, and how to reach me

This site links to other sites I do not control, and I am not responsible for their content. Questions about anything here?
Just send an email. For terms and privacy, see Terms & Privacy.